Diploma in Business and Marketing
A one-year academic foundation program in business strategy, economics, and marketing designed for international university progression.
Program Overview
The Diploma in Business and Marketing provides a structured academic pathway for students aiming to pursue undergraduate or postgraduate studies in Business, Management, Economics, or related fields in Europe and beyond.
The program combines theoretical foundations with practical business applications to prepare students for competitive university environments.
Students develop critical thinking, strategic understanding, and professional communication skills aligned with global academic standards.
Academic Structure
The curriculum integrates core business disciplines with applied case-based learning to ensure readiness for university-level study.
- Principles of Economics
- Business Strategy and Management
- Marketing Fundamentals
- Finance Basics
- Academic English for Business
LEARNING MODEL
The program emphasizes structured academic delivery combined with practical aspects of business studies.
Students engage in presentations, projects, and analytical assignments designed to simulate real-world business and university studies.
The AIMES-supported structure promotes independent thinking and strategic clarity.
WHO THIS PROGRAM IS FOR
- Students planning to study Business, Management, Economics or other related fields.
- Students transitioning from non-European education systems.
- Students seeking structured preparation before entering competitive university business programs.
UNIVERSITY PROGRESSION
Graduates can apply to English undergraduate or graduate business programs in Europe and internationally.
The diploma strengthens academic readiness and structured study discipline required for higher education.
UNIVERSITY PROGRESSION
DGSM prepares candidates for structured entry into European Master’s programs.
Students complete academic proposals and research outlines required for Master’s admissions.
The diploma strengthens academic positioning and readiness for advanced postgraduate study.
Program Details
Program Type
- Academic Foundation Diploma
Duration:
- 1 Academic Year
Field:
- Business & Management
Language:
- English
Study Format:
- On-campus
Progression:
- European & International Universities
Annual Tuition
Tuition:
- 5500
Application fee:
- 100
Insurance:
- 200
Interview training:
- 100
Admission Requirements:
High School Diploma (or equivalent)
GPA 4.9
Mathematics (particularly Statistics)
Standardized Test Scores
SAT: 1100-1400 (out of 1600)
ACT: 22-30 (out of 36)
Graduate Outcomes
Where Academic Preparation Leads to Real Outcomes
Avicenna graduates progress to European universities and international workplaces, supported by structured academic preparation and mentorship.
Full Scholarship Recipient
I hesitated before applying, but the evaluation process was fair. The scholarship recognized my academic effort and leadership activities.
Ahmed A
Avicenna Diploma in Pre-Medical Studies, Saudi Arabia
ERASMUS+ Exchange Student
Studying in another European country felt natural because the academic system here prepared me step by step.
Sofia M
Hungarian-English High School Diploma, Kenya
Hired by Deloitte Budapest
The Business program gave me structured analytical training. That made the transition to a professional environment much smoother than I expected.
Melsia R
Diploma in Business and Marketing, UAE
Accepted to Medical University
The Pre-Medical year strengthened my biology and chemistry foundations. I felt academically ready for entrance exams.
Daniel K
ADPMS, Hungary
Diploma in German Language Studies
The German Language diploma was intensive but effective. It prepared me for academic life in Germany faster than I imagined.
Ayşe D
University Admission – Germany
Accepted to UK University
A-Level training was demanding, but the feedback system helped me improve consistently.
Omar H
British High School Diploma, Egypt
Erasmus Exchange – Spain
The mentorship model helped me organize my academic goals clearly before going abroad.
Li W
British High School Diploma (A-Level), China
Graduate Studies Progression
The Pre-Master program clarified research expectations and academic writing standards in Europe.
Arman P
Diploma in Graduate Studies Pre-Master, Bulgaria
IT Internship Placement
The IT diploma focused on practical problem solving. That helped me secure an internship during my studies.
Esra Y
Diploma in Information Technology, Türkiye
Scholarship & University Entry
The academic advisors helped me structure my application carefully. That guidance made a real difference.
Chen Y
Diploma in English Language Studies, China
This program is for you if you:
- Are entering structured secondary education and want strong academic foundations
- Need to strengthen English, mathematics, or science fundamentals
- Benefit from mentorship and guided learning
- Are ready to develop better study habits and time management
This program is NOT for you if you:
- Are looking for an accelerated graduation pathway
- Prefer a fully unstructured or self-directed learning model
- Expect advanced subject specialization at this stage
Internationally Recognized & Accredited
Operating since 1995 and recognized by leading Hungarian and international education authorities.









Build Your Academic Foundation in Business
Prepare for international university progression with structured academic training in business and marketing.